YaU Concept Blog

Central Station Antwerp (Belgium)

O fi oare posi­bil asa un sce­na­riu la noi … in GARA DE NORD … ???

Azi e ziua lui Mihai de la YAU — schimba pre­fi­xul de la 5 la 6 biti .

Multa sana­tate si inventivitate …

Mai multe des­pre Mihai (RedEu) aflati aici:

…Stii ce vrei?.. cum cauti ce vrei sa gasesti

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Helveticaneue — fine arts and photography …

Ai impre­sia ca e o ilus­trare a tur­nu­lui Balel … un expe­ri­ment interesant .

YANKO DESIGN … Un spa­tiu care iti place sau nu … nu e cale de mij­loc … .

Daniel ARSHAM — mie imi place .

Pe pagina unui amic ( Signoff ), am gasit un arti­col inte­re­sant … nu am putut rezista sa nu il impar­ta­sesc cu voi …

Indiferent de pro­fe­sia pe care o ai  …

(1) Embrace con­straints. Constraints and limi­ta­tions are won­der­ful allies and lead to enhan­ced cre­a­ti­vity and inge­ni­ous solu­tions that without con­strains never would have been disco­ve­red or cre­a­ted. In the words of T.S. Eliot, “Given total fre­e­dom the work is likely to sprawl.” There’s no point com­plai­ning about con­straints such as time, money, tools, etc. Your pro­blem is what it is. How can you solve it given the reso­ur­ces and time that you have?

(2) Practice res­traint. Any fool can be com­pli­ca­ted and add more, it takes dis­ci­pline of mind and stren­gth of will to make the hard cho­ices about what to include and what to exclude. The genius is often in what you omit or leave on the edi­ting room floor.

(3) Adopt the beginner’s mind. As the old saying goes, in the expert’s mind there are few pos­si­bi­li­ties, but for one with the beginner’s mind, the world is wide open. Designers under­stand the need to take risks, espe­cia­lly during early explo­ra­tions of the pro­blem. They are not afraid to break with con­ven­tion. Good desig­ners are open min­ded and com­for­ta­ble with ambi­gu­ity early on in the pro­cess, this is how disco­ve­ries are made.

(4) Check your ego at the door. This is not about you, it’s about them (your audience, cus­to­mer, pati­ent, stu­dent, etc.). Look at the pro­blem from their point of view — put your­self in their shoes. This is not easy, it takes great amo­unts of empa­thy. Get in touch with your empa­the­tic side. Empathy — an under valued “soft skill,” can be a great diffe­ren­ti­a­tor and is key for truly under­stan­ding a problem.

(5) Focus on the expe­rience of the design. It’s not the thing, it’s the expe­rience of the thing. This is rela­ted to #4 above: Put your­self in their shoes. How do peo­ple inte­ract with your solu­tion? Remember that much of design has an emo­tio­nal com­po­nent, some­ti­mes this is even the lar­gest com­po­nent (tho­ugh users may be una­ware of this). Do not neglect the emo­tio­nal aspect of your solutions.

(6) Become a mas­ter sto­ry­te­l­ler. Often it’s not only the design — i.e., the solu­tion to a pro­blem — that is impor­tant, but the story of it. This is rela­ted to #5 above. What’s the mea­ning of the solu­tion? Practice illus­tra­ting the sig­ni­fi­cance of solu­tions both ver­ba­lly and visu­a­lly. Start with the gene­ral, zoom in to the detail, pull out again to remind us of the theme or key con­cept, then zoom back in to illu­mi­nate more of the detail.

(7) Think com­mu­ni­ca­tion not deco­ra­tion. Design — even gra­phic design — is not about beau­ti­fi­ca­tion. Design is not just about aes­the­tics, tho­ugh aes­the­tics are impor­tant. More than any­thing, design is about sol­ving pro­blems or making the cur­rent situ­a­tion a lit­tle bet­ter than before. Design is not art, tho­ugh there is art in design.

(8) Obsess about ideas not tools. Tools are impor­tant and neces­sary, but they come and go as bet­ter tools come along. Obsess instead about ideas. Though most tools are ephe­me­ral, some of your best tools are a sim­ple pen­cil and sketch pad. These are often the most use­ful — espe­cia­lly in the early sta­ges of thin­king — beca­use they are the most direct. Good advice is to go ana­log in the begin­ning with the sim­plest tools possible.

(9) Clarify your inten­tion. Design is about cho­ices and inten­tions, it is not acci­den­tal. Design is about pro­cess. The end user will usu­a­lly not notice “the design of it.” It may seem like it just works, assu­ming they think about it at all, but this ease-of-use (or ease-of-understanding) is not by acci­dent, it’s a result of your care­ful cho­ices and decisions.

(10) Sharpen your vision & curi­o­sity and learn from the les­sons aro­und you. Good desig­ners are ski­l­led at noti­cing and obser­ving. They are able to see both the big pic­ture and the deta­ils of the world aro­und them. Humans are natu­ral pat­tern see­kers; be min­d­ful of this skill in your­self and in others. Design is a “whole brain” pro­cess. You are cre­a­tive, prac­ti­cal, ratio­nal, ana­ly­tic, empa­the­tic, and pas­sio­nate. Foster these aptitudes.

(11) Learn all the “rules” and know when and why to break them. Over the cen­tu­ries, those who came before us have esta­blished use­ful and neces­sary gui­de­li­nes — these are often cal­led rules or laws and it’s impor­tant to know them. Yet, unlike other kinds of laws, it may be accep­ta­ble to break them at times so long as you know why. Basic gra­phic design prin­ci­ples and rules are impor­tant and use­ful to know, yet most pro­fes­sio­nals today have a hole in their edu­ca­tion when it comes to the fun­damen­tals of gra­phic design. I’ll try to do my lit­tle bit with the next book to raise the design min­d­ful­ness and voca­bu­lary of pro­fes­sio­nals who do not make a living in design per se, but who have a desire to get better.

Mai multe infor­ma­tii gasiti aici

Experimente foto­gra­fice ale Alionei … la Sirnaville. Evenimentul a avut loc weekend-ul tre­cut … .

Asta seara voi scrie des­pre cura­jul de a spune lucru­ri­lor pe nume …

Cati din­tre noi pot sa faca acest lucru CONSTIENT si sa isi asume res­pon­sa­bi­li­ta­tea ???!!! Din expe­rienta va spun … FOARTE PUTINI … .
Este oare aceasta o moda­li­tate de pro­test pana la urma, e impul­si­vi­tate sau e doar un mod de a pune punc­tul pe “I” in mod efi­cient?! E greu de spus …

Eu una … sunt omul care apre­ciaza foarte mult oame­nii care pot sa fie ei insisi tot tim­pul … cu bunele si relele fie­ca­ruia.
Sa nu cre­deti ca am impre­sia ca sunt per­fecta … am ajuns sa ma ana­li­zez inde­a­juns de bine sa stiu ce vreau, sa stiu care imi sunt punc­tele forte si care imi sunt punc­tele slabe … si … imi plac oame­nii care stiu la ran­dul lor ce vor, si care stiu sa nu isi iro­seasca tim­pul facand lucruri inutile.

Indiferent de dome­niul in care acti­vezi, cri­ti­cile sunt imi­nente … dar, eu una iau atat cri­ti­cile cat si remar­cile de orice fel, ca un com­pli­ment …

Toate aces­tea fac parte din par­cur­sul pe care l-am ales pen­tru mine … nu exista scur­ta­tura ca sa ajungi acolo unde merita sa ajungi …

Un lucru am inva­tat in ulti­mii ani in Romania, si mai ales in peri­oada petre­cuta in afara (SUA / BELGIA) … daca reu­sesti sa ii tii bine de guler, res­tul vine de la sine (D. Trump) … alt­fel spus … sa fiu sigura de ceea ce fac, sa spun NU daca este cazul si sa pri­vesc fie­care con­flict ca pe o oport­u­ni­tate din care tre­buie sa invat …

Mai nou … sun­tem pe Twitter cu infor­ma­tii des­pre YAU in limba engleza.

E tar­ziu … toc­mai s-a ter­mi­nat pe TVR1 emi­siu­nea Nocturne, in care Maria Constantinescu a avut un inter­viu cu pro­ta­go­nis­tul de la FotoCabinet, Eugen Ciocan.

Am avut oca­zia sa il cunosc per­so­nal pe acest domn, cu 1 an in urma, cand impre­una cu Iulian, am facut minu­nate foto­gra­fii de epoca (sedinta foto a fost cadou de nunta din par­tea unor colegi de ser­vi­ciu pe atunci …).

Elena si Iulian — foto­gra­fie rea­li­zata de FotoCabinet

Asta seara a fost inte­re­sant sa reaud un subiect des­tul de dure­ros pen­tru romani in gene­ral … fru­mo­sul la romani …

Din toata dis­cu­tia mi-a pla­cut fina­lul … Intamplarea este des­pre monu­men­tul din fata sena­tu­lui (car­to­ful in teapa) … refe­ri­tor la acel monu­ment, un copil il intreaba la un moment dat daca ches­tia aceea din teapa e cre­ie­rul popo­ru­lui roman ??? … ras­pun­sul la aceasta intre­bare atat de sen­si­bila, ar tre­bui sa vina de la noi toti …

De ce amin­tesc de asta acum … nici nu vreau sa va poves­tesc de ziua de luni pe care am petrecut-o in com­pa­nia unor pro­to­ti­puri atat de roma­ne­sti … … si totusi am rezis­tat … si am putut din pura intam­plare sa ascult un dia­log inte­re­sant, care mi-a con­fir­mat inca o data, nevoia nebuna DE A FACE DIFERENTA, prin ceea ce zici, faci si gandesti …

Va pup, mota­nii mei dorm dusi de ceva timp .